Introducing MaestroAI, Media-Soft presents a game-changing solution for engaging HCPs. Powered by the state-of-the-art GenAI engine, MaestroAI promises streamlined access to critical knowledge, tailored specifically to the unique needs of healthcare professionals.

Key highlights of MaestroAI Bot include:

• Compliance and Security Features: MaestroAI prioritizes compliance with industry regulations and guidelines, ensuring secure and compliant interactions between pharma companies and healthcare professionals.
•  Real-time Product Information: HCPs can now access real-time updates on pharmaceutical products and medical advancements, enabling them to stay informed and make informed decisions.
• Sales Process Automation: MaestroAI automates key aspects of the sales process, streamlining interactions between pharma companies and HCPs for greater efficiency and effectiveness.
• Intelligent Analytics: The platform provides valuable insights into user behavior, allowing for more targeted engagement strategies and better decision-making.
• Customization and Scalability: MaestroAI offers customization options to adapt to the unique needs of each user, with scalability to accommodate growth over time.
• State-of-the-art GenAI Engine: At the core of MaestroAI is the GenAI engine, which powers its advanced functionalities and ensures optimal performance.

About Media-Soft

Media-Soft is your trusted partner with a robust Pharma CRM software to empower your HCP and stakeholder engagements. Since 1996, Media-Soft pioneers in delivering robust and state-of-the-art CRM solutions and which are nowadays build around the Omnichannel approach.

Media-Soft is established in more than 50 countries and improves commercial excellence for more than 110 pharmaceuticals worldwide through our CRM/CLM solutions.

Media-Soft Global Communication Department
info@media-soft.info

The DACH region is one of the most complex and significant world regions for pharma Commercial and Medical teams.

During the Media-Soft Road Show, there was a special spotlight on:

• The role and future of CRM in the Omnichannel capabilities
• Real use-cases of leveraging CRM in commercial and medical functions
• Expert speakers from leading pharmaceuticals, including Roche and Grunenthal
• The role and usage of GEN AI in building authentic HCP engagements and many more

Report Available for Download:
For those eager to delve deeper into the discussions and insights presented at the Road Show, a comprehensive report is now available for download. The report includes:

1. The Pipe-Dream of Omnichannel CRM in Commercial and Medical Engagements
2. Case Study: How Worwag Pharma Scaled Global Commercial Efforts with Omnichannel CRM
3. CRM Walkthrough – Leveraging Commercial Excellence with a Robust CRM

Download the report here.

Road Show Sessions on YouTube

Missed the live event or want to revisit the insightful sessions? Watch the sessions on our YouTube channel.

About Media-Soft

Media-Soft is your trusted partner with a robust Pharma CRM software to empower your HCP and stakeholder engagements. Since 1996, Media-Soft pioneers in delivering robust and state-of-the-art CRM solutions and which are nowadays build around the Omnichannel approach.

Media-Soft is established in more than 50 countries and improves commercial excellence for more than 110 pharmaceuticals worldwide through our CRM/CLM solutions.

Media-Soft Global Communication Department
info@media-soft.info

The DACH region is one of the most complex and significant world regions for pharma Commercial and Medical teams.

Join us on February 29 and explore the latest Omnichannel trends, challenges and initiatives.

During the Media-Soft Road Show we will have a special spotlight on:

• The role and future of CRM in the Omnichannel capabilities
• Real use-cases of leveraging CRM in commercial and medical functions
• Expert speakers from leading pharmaceuticals including Roche and Grunenthal
• The role and usage of GEN AI in building authentic HCP engagements and many more

Join us on February 29 from 11:25 AM CET, for an informative and engaging event designed to supercharge your CRM skills! Our agenda for the day is designed to provide you with a wealth of insights and practical knowledge that will empower you in the field of CRM.

Watch now!

About Media-Soft

Media-Soft is your trusted partner with a robust Pharma CRM software to empower your HCP and stakeholder engagements. Since 1996, Media-Soft pioneers in delivering robust and state-of-the-art CRM solutions and which are nowadays build around the Omnichannel approach.

Media-Soft is established in more than 50 countries and improves commercial excellence for more than 110 pharmaceuticals worldwide through our CRM/CLM solutions.

Media-Soft Global Communication Department
info@media-soft.info

The pharmaceutical industry has been undergoing a significant transformation in recent years, driven by a range of factors such as evolving regulatory requirements, changing consumer expectations, and disruptive technological advancements. This transformation has not only created new opportunities for pharma companies, but also challenges that require them to rethink their commercial models. As a result, pharma companies need to be more innovative and adaptable than ever before to succeed in today’s competitive landscape. 

In this context, we have conducted a survey to explore the changes and constraints triggered by ongoing transformations in the pharmaceutical industry. Our survey focused on four key areas that are critical for evaluating the future of pharma’s commercial strategy. 

This survey was conducted at the start of the year 2023, and we gathered insights from 220 professionals working in the EMEA region, America or globally. The majority of the respondents (over 80%) worked in the pharmaceutical industry, with the rest working as solution providers, consultants, agencies, biotech companies, or med-tech and device companies. 

Download Report

The global Pharma CRM market is undergoing seismic shifts, from transitioning to HCP Omnichannel engagements to grappling with digital fatigue and harnessing the power of Generative AI.

At Media-Soft, we are not only witnessing these critical trends but are also fully attuned to them. In response, we are excited to announce an upcoming events that promises to equip you with the expert insights and knowledge necessary to navigate these changing times successfully.

Media-Soft is thrilled to announce an insightful and engaging Road-Show aligned with the above-mentioned challenges.

Choose between two dates and fantastic locations:

1. Vienna, Austria – November 20th, 2023
Venue: Austria Trend Hotel Savoyen

2. Zagreb, Croatia – November 30th, 2023
Venue: DoubleTree by Hilton Hotel

Agenda Highlights

Our agenda is carefully crafted to equip you with a treasure trove of insights and practical know-how, enabling you to excel in the realm of CRM:

* Evolving Sales Vision CRM: Discover how Sales Vision CRM has evolved to become more robust and comprehensive, enabling personalized HCP engagement like never before
* Mastering Sales Vision CRM Administration: Uncover the hidden gems of Sales Vision CRM administration and learn invaluable tips and tricks to optimize your CRM operations
* Interactive Brainstorming Session: Join us for a dynamic brainstorming session where you’ll collaborate with fellow CRM administrators and Media-Soft experts. This is a unique opportunity to exchange ideas, share best practices, and explore innovative solutions for overcoming CRM challenges.

Don’t miss this opportunity to supercharge your CRM skills and stay ahead of the curve in the Pharma CRM market. Join us for an enriching experience that will empower you to excel in the ever-evolving world of customer relationship management.

Secure your spot now and embark on a journey to elevate your CRM proficiency. Media-Soft looks forward to welcoming you to this exciting event where innovation, knowledge, and networking converge to shape the future of Pharma CRM.

About Media-Soft

Media-Soft is your trusted partner with a robust Pharma CRM software to empower your HCP and stakeholder engagements. Since 1996, Media-Soft pioneers in delivering robust and state-of-the-art CRM solutions and which are nowadays build around the Omnichannel approach.

Media-Soft is established in more than 50 countries and improves commercial excellence for more than 110 pharmaceuticals worldwide through our CRM/CLM solutions.

Media-Soft Global Communication Department
info@media-soft.info

Media-Soft successfully finished the implementation of its Omnichannel CRM solution across all Worwag Pharma countries. Two years ago, Worwag Pharma had an ambitious plan to start the Omnichannel journey and as part of that CRM played an essential role. The entire implementation of all 30+ Worwag countries was done within 22 months since contract signature.

Worwag as a leading CEE pharmaceutical searched for new and effective ways to execute its Omnichannel messages and tailored experiences to HCPs across all channels, including F2F and every aspect of the digital channels.

“Worwag as partner is a very flattering reference and we are outlooking to this long-term strategic partnership. As partner, Worwag has a great fit into our strategy since it belongs to a medium sized pharma club and which we can serve in great and perfect ways”, said Damir Safaric, CEO and Founder of Media-Soft.

About Media-Soft

Media-Soft is your trusted partner with a robust Pharma CRM software to empower your HCP and stakeholder engagements. Since 1996, Media-Soft pioneers in delivering robust and state-of-the-art CRM solutions and which are nowadays build around the Omnichannel approach.

Media-Soft is established in more than 50 countries and improves commercial excellence for more than 110 pharmaceuticals worldwide through our CRM/CLM solutions.

Media-Soft Global Communication Department
info@media-soft.info

As an innovation-driven Pharma CRM vendor, Media-Soft has been busy on developing its very own Generative AI tool called “Ask Nikola.” The tool will be a huge benefit for Sales Vision administrators and field users who will now one have the chance to get real-time and effective assistance for any prompt they have about the Sales Vision usage, but also how to maximise the overall usage of Sales Vision CRM.

About Media-Soft

Media-Soft is your trusted partner with a robust Pharma CRM software to empower your HCP and stakeholder engagements. Since 1996, Media-Soft pioneers in delivering robust and state-of-the-art CRM solutions and which are nowadays build around the Omnichannel approach.

Media-Soft is established in more than 50 countries and improves commercial excellence for more than 110 pharmaceuticals worldwide through our CRM/CLM solutions.

Media-Soft Global Communication Department
info@media-soft.info

>Join our upcoming Media-Soft FREE Webinar> Join us on November 3 for our upcoming webinar “Is NBA the answer for Excellence in Field Effectiveness and Experience?”. Registration link – https://lnkd.in/dn3Tif6B

Speaker lineup includes:

– Gonzalo Llerena from Wörwag Pharma GmbH & Co. KG

– Alexey Cherchago from Glenmark Pharmaceuticals

– José Ma. Guido Avila from Sanofi

#digitaltransformation #nextpharmasummit #dtx #pharmamarketing #commercialexcellence #aiinhealthcare #nextnormal #medicalaffairs #patientcentricity

[Media-Soft Team Building 2022] – A Sunny day in early October and a great team? Sounds perfect! For our annual Team Building Media-Soft had chosen to learn how to play golf in the attractive Terme Sveti Martin Spa resort, just a few kilometers away from our HQ office, located in the northern part of Međimurska county.

The key takeaways? A lot of fun and laughter along with competition in golf and disc golf made our little community even stronger.

Check the photos to see the adventure we had last Friday.

Looking forward to our next annual team building.

#pharmacrm #mediasoft #multichannel #crm #digitaltransformation

Cakovec, Croatia – 06 June, 2022 – [Media-Soft at the NEXT Pharma Summit Live Event] – Media-Soft team has participated in the NEXT Live event this May!

We’ve enjoyed the inspirational and challenging talks from the Pharma leaders and our consultants had a handful of work presenting the pharma-centric CRM solutions from Media-Soft.

Discover more — https://media-soft.info/

#pharmacrm #mediasoft #multichannel #crm #digitaltransformation