Pharma marketing is rapidly evolving. Today, a successful strategy requires going beyond siloed channels and embracing an omnichannel approach. This means creating a cohesive experience for healthcare professionals (HCPs) and…

Introducing MaestroAI, Media-Soft presents a game-changing solution for engaging HCPs. Powered by the state-of-the-art GenAI engine, MaestroAI promises streamlined access to critical knowledge, tailored specifically to the unique needs of…

The DACH region is one of the most complex and significant world regions for pharma Commercial and Medical teams. During the Media-Soft Road Show, there was a special spotlight on:…

The pharmaceutical industry has been undergoing a significant transformation in recent years, driven by a range of factors such as evolving regulatory requirements, changing consumer expectations, and disruptive technological advancements.…

The global Pharma CRM market is undergoing seismic shifts, from transitioning to HCP Omnichannel engagements to grappling with digital fatigue and harnessing the power of Generative AI. At Media-Soft, we…

Media-Soft successfully finished the implementation of its Omnichannel CRM solution across all Worwag Pharma countries. Two years ago, Worwag Pharma had an ambitious plan to start the Omnichannel journey and…

As an innovation-driven Pharma CRM vendor, Media-Soft has been busy on developing its very own Generative AI tool called “Ask Nikola.” The tool will be a huge benefit for Sales…

>Join our upcoming Media-Soft FREE Webinar> Join us on November 3 for our upcoming webinar "Is NBA the answer for Excellence in Field Effectiveness and Experience?". Registration link - https://lnkd.in/dn3Tif6B  …

[Media-Soft Team Building 2022] - A Sunny day in early October and a great team? Sounds perfect! For our annual Team Building Media-Soft had chosen to learn how to play…