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Insights from the Media-Soft Road Show: Omnichannel CRM Narrative

The DACH region is one of the most complex and significant world regions for pharma Commercial and Medical teams.

During the Media-Soft Road Show, there was a special spotlight on:

  • The role and future of CRM in the Omnichannel capabilities
  • Real use-cases of leveraging CRM in commercial and medical functions
  • Expert speakers from leading pharmaceuticals, including Roche and Grunenthal
  • The role and usage of GEN AI in building authentic HCP engagements and many more

Report Available for Download:
For those eager to delve deeper into the discussions and insights presented at the Road Show, a comprehensive report is now available for download. The report includes:

  1. The Pipe-Dream of Omnichannel CRM in Commercial and Medical Engagements
  2. Case Study: How Worwag Pharma Scaled Global Commercial Efforts with Omnichannel CRM
  3. CRM Walkthrough – Leveraging Commercial Excellence with a Robust CRM

Download the report here.

Road Show Sessions on YouTube

Missed the live event or want to revisit the insightful sessions? Watch the sessions on our YouTube channel.


About Media-Soft

Media-Soft is your trusted partner with a robust Pharma CRM software to empower your HCP and stakeholder engagements. Since 1996, Media-Soft pioneers in delivering robust and state-of-the-art CRM solutions and which are nowadays build around the Omnichannel approach.

Media-Soft is established in more than 50 countries and improves commercial excellence for more than 110 pharmaceuticals worldwide through our CRM/CLM solutions.

Media-Soft Global Communication Department

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