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About Us

Media-Soft is your trusted partner with a robust Pharma CRM software to empower your HCP and stakeholder engagements.

Why Choose Us?

Media-Soft - Empowering Pharma Engagements

Media-Soft is your trusted partner with a robust Pharma CRM software to empower your HCP and stakeholder engagements.

Our customers are some of leading pharmaceutical companies including AOP Health, Alkaloid, Bayer, Belupo, EGIS, Phoenix Pharma, Galenika, Gedeon Richter, Heel, Hemofarm, Worwag and many others.

Media-Soft was founded in 1996 by Damir Safaric who set out to prove that Pharma CRM could be awesome.

Flexibility, innovation and cost efficiency are the values which drives us forward and in each segment you can feel the difference between us and other traditional vendors.

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Our idea was never to be the leading vendor in terms of revenue, profit or employees. We just want to design excellent Pharmacentric CRM/CLM tools and partner with really compatible pharmaceuticals.
Damir Safaric
CEO and Founder

About us

4.9/5 is our customer satisfaction rating according to the latest surveys, but we still see room for improvement.

Manufactures can always deliver a tailor-made and unique approach to customers. Media-Soft tailors each project to the customers needs/expectations, and this differentiates us from other vendors.

Media-Soft CRM/CLM solutions will help reduce the global dependance on old-fashioned CRM vendors who don’t care about the client needs.

Every Media-Soft CRM/CLM deployment is a step towards promoting the unique Multichannel approach making pharmaceuticals increasingly effective in sales and marketing.

Founded: 1996
Founder and CEO: Damir Safaric
Headquarter: Cakovec, Croatia
Branch offices: London, Moscow, Barcelona, Mexico City
Operations in 62 countries

Media-Soft d.o.o.
Braće Graner 14, 40000 Čakovec, Croatia
Telephone: + 385 (0) 40 638 111
Fax: +385 (0) 40 364 821

Team Members

Our expert team members

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Damir Safaric

Founder and CEO

damir.safaric@media-soft.info

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Dario Safaric

Global Sales and Marketing

dario.safaric@media-soft.info

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Dinko Hrzica

Chief Information Officer

dinkohrzica@media-soft.info

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