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CX Summit 2026: Two Cities. One Conversation About the Future of Customer Experience
We’re excited to announce the return of our annual CX Summit,…
Can your CRM detect compliance risks before they become problems?
Can your CRM detect compliance risks before they become problems? Pharmaceutical…
NEXT Pharma Summit 2026 in Dubrovnik: Two Days of Insights, Conversations, and Inspiration
The NEXT Pharma Summit 2026, held from May 19–20, 2026, in…
Media-Soft and Biond Health Announce Second Live Webinar: Why CRM Systems Fail from a Customer Perspective
Following the success of our first live session, Media-Soft is excited…
Meet Media-Soft at NEXT Pharma Summit – Booth 8
From AI & Omnichannel to Real Field Impact The pharmaceutical industry…
Three days in Barcelona: what pharma teams are really focusing on
Over the course of three days, our team attended Reuters Pharma…
Live Webinar – Changing Your CRM in Pharma
What Usually Goes Wrong and How to Avoid It CRM transformation…
Upcoming Live Demo: AI Routing – Smarter Territory Flow
Join us for a 30-minute live demo where we will showcase…
2025 Year Wrap: Building the future of Pharma CRM
2025 Year Wrap: Building the future of Pharma CRM 2025 was…
AI Series I Part 3: How AI Turns Your Pharma CRM into a Thinking Partner
From Data to Decisions: How AI Turns Your Pharma CRM into…
Media-Soft at NEXT Pharma CX & AI Summit 2025 –Vienna
Media-Soft proudly participated as an exhibitor at the NEXT Pharma CX…
AI Series | Part 2: How AI is Transforming Marketing and MLR Processes
AI Series I Part 2: How AI is Transforming Marketing and…
Media-Soft CX Summit 2025: Empowering innovation through connection
The first Media-Soft CX Summit took place in 2025, bringing together…
AI Series | Part 1: Inside the everyday work of field representatives
AI Series | Part 1: Inside the Everyday Work of Field…
Case Study: Driving Transformation with CRM and AI: Alkaloid d.o.o.
For more than a decade, Alkaloid d.o.o. has been one of our…
Case Study: How the Partnership with Upliift is Shaping the Future of Media-Soft
Founded almost 30 years ago in Croatia by Damir Šafarić, Media-Soft…
The changing landscape of Pharma CRM and data integration
The changing landscape of Pharma CRM and data integration The pharmaceutical…
Media-Soft announces strategic investment from Upliift to accelerate international growth
01 August 2025, Čakovec, Croatia, Media-Soft d.o.o., a leading European provider of CRM…
JOIN US FOR THE CX SUMMIT – A FREE PHARMA EVENT IN BEAUTIFUL CROATIA
November 6–7, 2025 | Media-Soft HQ | Čakovec, Croatia Looking to…
Designing CRM around the user — not the org chart
In pharma, CRM systems have become increasingly complex, packed with features…
Media-Soft at NEXT Pharma Summit Dubrovnik: Innovation, recognition, and the future of AI in Pharma CRM
We had an amazing two days at the NEXT Pharma Summit…
Pharma CRM 2025: Your Guide to Choosing a Secure, Compliant and Sovereign Solution
Why data sovereignty is no longer optional for European pharma companies…
Media-Soft ROADSHOW: Revolutionizing CRM in Belgrade, 12.02.2025.
Get ready, Belgrade! The Media-Soft Roadshow is making its next stop…
Survey Report: From Data to Decisions – AI-Powered Insights for Omnichannel Growth in Pharma
Introduction The pharmaceutical industry is embracing a new era of innovation,…
Media-Soft Announces Sponsorship at NEXT Pharma Summit 2025
Media-Soft is excited to announce its sponsorship at the upcoming NEXT…
Media-Soft Recognized as a Major Contender in Pharma CRM Excellence
We are thrilled to announce that Media-Soft has been recognized as…
Seamless Shift: Your Ultimate Guide to Effortless CRM Migration
Migrating to a new CRM system is more than just a…
New Release: AI-Driven Commercial Excellence in Pharma CRM: An In-Depth Playbook
As HCPs require increasingly personalized and timely information, traditional CRM systems…
How to Supercharge Your Pharma CRM with GenAI: Webinar Recap
We recently hosted an insightful Media Soft webinar where we explored…
Webinar Announcement: Revolutionize Your Pharma CRM with GenAI – Join Us on Oct 2!
The future of Pharma is here, and it’s driven by innovation!…
The Omnichannel Playbook: A Journey to Omnichannel Mastery
Pharma marketing is rapidly evolving. Today, a successful strategy requires going…
Introducing MaestroAI
Introducing MaestroAI, Media-Soft presents a game-changing solution for engaging HCPs. Powered…
Insights from the Media-Soft Road Show: Omnichannel CRM Narrative
The DACH region is one of the most complex and significant…
Media-Soft Road Show – Omnichannel CRM Narrative
The DACH region is one of the most complex and significant…
The State of Tech and Engagement in Pharma’s Commercial Strategy
The pharmaceutical industry has been undergoing a significant transformation in recent…
Media-Soft Road Shows Announcement
The global Pharma CRM market is undergoing seismic shifts, from transitioning…
Worwag Pharma Globally Deploys Media-Soft CRM to Deliver Incremental HCP Experiences
Media-Soft successfully finished the implementation of its Omnichannel CRM solution across…
Media-Soft introduces very own Generative AI admin assistant tool ”Ask Nikola”
As an innovation-driven Pharma CRM vendor, Media-Soft has been busy on…
Join our upcoming Media-Soft FREE Webinar
>Join our upcoming Media-Soft FREE Webinar> Join us on November 3…
Media-Soft at the NEXT Pharma Summit Live Event
Cakovec, Croatia – 06 June, 2022 - [Media-Soft at the NEXT…
Working at Media-Soft – Sebastijan Horvatic
Cakovec, Croatia – 15 March, 2022 - [Working at Media-Soft] -…
Richter Gedeon Nyrt. – Case Study by Media-Soft
Cakovec, Croatia – 02 March, 2022 - [Richter Gedeon Nyrt. - Case…
Working at Media-Soft – Milan Cerjan
Cakovec, Croatia – 15 February, 22022 - [Working at Media-Soft] -…
25 Years of Media-Soft – Szabolcs Harangozo
Cakovec, Croatia – 10 February, 2022 - [25 Years of Media-Soft]…
Working at Media-Soft CRM systems – Dinko Hrzica
Cakovec, Croatia – 08 February, 2022 - [Working at Media-Soft CRM…
INSPHARMA Deploys Media-Soft Multichannel CRM Solutions
INSPHARMA, a leading European medical marketing company, has chosen and deployed Media-Soft Multichannel Suite.
Nelt Group’s Pharma Division Deploys Media-Soft Multichannel CRM Suite
Nelt Group, one of the leading European pharmaceutical distribution companies, has chosen Media-Soft Multichannel Suite.
25 Years of Media-Soft CRM systems – Zsolt Safranka
Cakovec, Croatia – 11 January, 2022 – [25 Years of Media-Soft…
Microsoft Teams integration inside Sales Vision CRM
Cakovec, Croatia – 20 December, 2021 – [Microsoft Teams integration inside…
Working at Media-Soft CRM systems – Nikola Baksa
Cakovec, Croatia – 08 December, 2021 – [Working at Media-Soft CRM…
25 Years of Media-Soft CRM systems – Goran Djekic
Cakovec, Croatia – 02 December, 2021 - [25 Years of Media-Soft…
25 Years of Media-Soft CRM systems -Ekrem Turajlić
Cakovec, Croatia – 23 November, 2021 – [25 Years of Media-Soft…
25 Years of Media-Soft CRM systems – Nikola Dimovski
Cakovec, Croatia – 16 November, 2021 – [25 Years of Media-Soft…
Two Major Stada Countries Select Media-Soft Multichannel CRM Suit
Cakovec, Croatia – 12 October 2021 – Two major CEE Stada countries select Media-Soft for their commercial activities.