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Three days in Barcelona: what pharma teams are really focusing on
Over the course of three days, our team attended Reuters Pharma…
Live Webinar – Changing Your CRM in Pharma
What Usually Goes Wrong and How to Avoid It CRM transformation…
Upcoming Live Demo: AI Routing – Smarter Territory Flow
Join us for a 30-minute live demo where we will showcase…
2025 Year Wrap: Building the future of Pharma CRM
2025 Year Wrap: Building the future of Pharma CRM 2025 was…
AI Series I Part 3: How AI Turns Your Pharma CRM into a Thinking Partner
From Data to Decisions: How AI Turns Your Pharma CRM into…
Media-Soft at NEXT Pharma CX & AI Summit 2025 –Vienna
Media-Soft proudly participated as an exhibitor at the NEXT Pharma CX…
AI Series | Part 2: How AI is Transforming Marketing and MLR Processes
AI Series I Part 2: How AI is Transforming Marketing and…
Media-Soft CX Summit 2025: Empowering innovation through connection
The first Media-Soft CX Summit took place in 2025, bringing together…
AI Series | Part 1: Inside the everyday work of field representatives
AI Series | Part 1: Inside the Everyday Work of Field…
Case Study: Driving Transformation with CRM and AI: Alkaloid d.o.o.
For more than a decade, Alkaloid d.o.o. has been one of our…
Case Study: How the Partnership with Upliift is Shaping the Future of Media-Soft
Founded almost 30 years ago in Croatia by Damir Šafarić, Media-Soft…
The changing landscape of Pharma CRM and data integration
The changing landscape of Pharma CRM and data integration The pharmaceutical…
Media-Soft announces strategic investment from Upliift to accelerate international growth
01 August 2025, Čakovec, Croatia, Media-Soft d.o.o., a leading European provider of CRM…
JOIN US FOR THE CX SUMMIT – A FREE PHARMA EVENT IN BEAUTIFUL CROATIA
November 6–7, 2025 | Media-Soft HQ | Čakovec, Croatia Looking to…
Designing CRM around the user — not the org chart
In pharma, CRM systems have become increasingly complex, packed with features…
Media-Soft at NEXT Pharma Summit Dubrovnik: Innovation, recognition, and the future of AI in Pharma CRM
We had an amazing two days at the NEXT Pharma Summit…
Pharma CRM 2025: Your Guide to Choosing a Secure, Compliant and Sovereign Solution
Why data sovereignty is no longer optional for European pharma companies…
Media-Soft ROADSHOW: Revolutionizing CRM in Belgrade, 12.02.2025.
Get ready, Belgrade! The Media-Soft Roadshow is making its next stop…
Survey Report: From Data to Decisions – AI-Powered Insights for Omnichannel Growth in Pharma
Introduction The pharmaceutical industry is embracing a new era of innovation,…
Media-Soft Announces Sponsorship at NEXT Pharma Summit 2025
Media-Soft is excited to announce its sponsorship at the upcoming NEXT…
Media-Soft Recognized as a Major Contender in Pharma CRM Excellence
We are thrilled to announce that Media-Soft has been recognized as…
Seamless Shift: Your Ultimate Guide to Effortless CRM Migration
Migrating to a new CRM system is more than just a…
New Release: AI-Driven Commercial Excellence in Pharma CRM: An In-Depth Playbook
As HCPs require increasingly personalized and timely information, traditional CRM systems…
How to Supercharge Your Pharma CRM with GenAI: Webinar Recap
We recently hosted an insightful Media Soft webinar where we explored…
Webinar Announcement: Revolutionize Your Pharma CRM with GenAI – Join Us on Oct 2!
The future of Pharma is here, and it’s driven by innovation!…
The Omnichannel Playbook: A Journey to Omnichannel Mastery
Pharma marketing is rapidly evolving. Today, a successful strategy requires going…
Introducing MaestroAI
Introducing MaestroAI, Media-Soft presents a game-changing solution for engaging HCPs. Powered…
Insights from the Media-Soft Road Show: Omnichannel CRM Narrative
The DACH region is one of the most complex and significant…
Media-Soft Road Show – Omnichannel CRM Narrative
The DACH region is one of the most complex and significant…
The State of Tech and Engagement in Pharma’s Commercial Strategy
The pharmaceutical industry has been undergoing a significant transformation in recent…
Media-Soft Road Shows Announcement
The global Pharma CRM market is undergoing seismic shifts, from transitioning…
Worwag Pharma Globally Deploys Media-Soft CRM to Deliver Incremental HCP Experiences
Media-Soft successfully finished the implementation of its Omnichannel CRM solution across…
Media-Soft introduces very own Generative AI admin assistant tool ”Ask Nikola”
As an innovation-driven Pharma CRM vendor, Media-Soft has been busy on…
Join our upcoming Media-Soft FREE Webinar
>Join our upcoming Media-Soft FREE Webinar> Join us on November 3…
Media-Soft at the NEXT Pharma Summit Live Event
Cakovec, Croatia – 06 June, 2022 - [Media-Soft at the NEXT…
Working at Media-Soft – Sebastijan Horvatic
Cakovec, Croatia – 15 March, 2022 - [Working at Media-Soft] -…
Richter Gedeon Nyrt. – Case Study by Media-Soft
Cakovec, Croatia – 02 March, 2022 - [Richter Gedeon Nyrt. - Case…
Working at Media-Soft – Milan Cerjan
Cakovec, Croatia – 15 February, 22022 - [Working at Media-Soft] -…
25 Years of Media-Soft – Szabolcs Harangozo
Cakovec, Croatia – 10 February, 2022 - [25 Years of Media-Soft]…
Working at Media-Soft CRM systems – Dinko Hrzica
Cakovec, Croatia – 08 February, 2022 - [Working at Media-Soft CRM…
INSPHARMA Deploys Media-Soft Multichannel CRM Solutions
INSPHARMA, a leading European medical marketing company, has chosen and deployed Media-Soft Multichannel Suite.
Nelt Group’s Pharma Division Deploys Media-Soft Multichannel CRM Suite
Nelt Group, one of the leading European pharmaceutical distribution companies, has chosen Media-Soft Multichannel Suite.
25 Years of Media-Soft CRM systems – Zsolt Safranka
Cakovec, Croatia – 11 January, 2022 – [25 Years of Media-Soft…
Microsoft Teams integration inside Sales Vision CRM
Cakovec, Croatia – 20 December, 2021 – [Microsoft Teams integration inside…
Working at Media-Soft CRM systems – Nikola Baksa
Cakovec, Croatia – 08 December, 2021 – [Working at Media-Soft CRM…
25 Years of Media-Soft CRM systems – Goran Djekic
Cakovec, Croatia – 02 December, 2021 - [25 Years of Media-Soft…
25 Years of Media-Soft CRM systems -Ekrem Turajlić
Cakovec, Croatia – 23 November, 2021 – [25 Years of Media-Soft…
25 Years of Media-Soft CRM systems – Nikola Dimovski
Cakovec, Croatia – 16 November, 2021 – [25 Years of Media-Soft…
Two Major Stada Countries Select Media-Soft Multichannel CRM Suit
Cakovec, Croatia – 12 October 2021 – Two major CEE Stada countries select Media-Soft for their commercial activities.
25 Years of Media-Soft – Dr. Ronald Seeliger
Cakovec, Croatia – 05 October, 2021 – [25 Years of Media-Soft]…
Inpharm Deploys Media-Soft Multichannel CRM Suit
Cakovec, Croatia – 7 September, 2021 – Inpharm, one of CEE leading OTC and Rx pharmaceuticals, selects and deploys Media Soft Multichannel tools across all their markets.
Remote Visits/Engagements
Cakovec, Croatia – 16 March, 2021 – [Remote Visits/Engagements] - According…
Phoenix Pharma Deploys Across 10+ EU Markets, Media-Soft Multichannel CRM Suit
Cakovec, Croatia – 13 January, 2021 – Phoenix Pharma, one of EU leading wholesaler companies, has chosen Media-Soft Multichannel Suit for a 10+ country deployment.
