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Case Study: Driving Transformation with CRM and AI: Alkaloid d.o.o.
For more than a decade, Alkaloid d.o.o. has been one of our…
Case Study: How the Partnership with Upliift is Shaping the Future of Media-Soft
Founded almost 30 years ago in Croatia by Damir Šafarić, Media-Soft…
The changing landscape of Pharma CRM and data integration
The changing landscape of Pharma CRM and data integration The pharmaceutical…
Media-Soft announces strategic investment from Upliift to accelerate international growth
01 August 2025, Čakovec, Croatia, Media-Soft d.o.o., a leading European provider of CRM…
JOIN US FOR THE CX SUMMIT – A FREE PHARMA EVENT IN BEAUTIFUL CROATIA
November 6–7, 2025 | Media-Soft HQ | Čakovec, Croatia Looking to…
Designing CRM around the user — not the org chart
In pharma, CRM systems have become increasingly complex, packed with features…
Media-Soft at NEXT Pharma Summit Dubrovnik: Innovation, recognition, and the future of AI in Pharma CRM
We had an amazing two days at the NEXT Pharma Summit…
Pharma CRM 2025: Your Guide to Choosing a Secure, Compliant and Sovereign Solution
Why data sovereignty is no longer optional for European pharma companies…
Media-Soft ROADSHOW: Revolutionizing CRM in Belgrade, 12.02.2025.
Get ready, Belgrade! The Media-Soft Roadshow is making its next stop…
Survey Report: From Data to Decisions – AI-Powered Insights for Omnichannel Growth in Pharma
Introduction The pharmaceutical industry is embracing a new era of innovation,…
Media-Soft Announces Sponsorship at NEXT Pharma Summit 2025
Media-Soft is excited to announce its sponsorship at the upcoming NEXT…
Media-Soft Recognized as a Major Contender in Pharma CRM Excellence
We are thrilled to announce that Media-Soft has been recognized as…
Seamless Shift: Your Ultimate Guide to Effortless CRM Migration
Migrating to a new CRM system is more than just a…
New Release: AI-Driven Commercial Excellence in Pharma CRM: An In-Depth Playbook
As HCPs require increasingly personalized and timely information, traditional CRM systems…
How to Supercharge Your Pharma CRM with GenAI: Webinar Recap
We recently hosted an insightful Media Soft webinar where we explored…
Webinar Announcement: Revolutionize Your Pharma CRM with GenAI – Join Us on Oct 2!
The future of Pharma is here, and it’s driven by innovation!…
The Omnichannel Playbook: A Journey to Omnichannel Mastery
Pharma marketing is rapidly evolving. Today, a successful strategy requires going…
Introducing MaestroAI
Introducing MaestroAI, Media-Soft presents a game-changing solution for engaging HCPs. Powered…
Insights from the Media-Soft Road Show: Omnichannel CRM Narrative
The DACH region is one of the most complex and significant…
Media-Soft Road Show – Omnichannel CRM Narrative
The DACH region is one of the most complex and significant…